The Original Sims

July 12, 2009

Belfast Telegraph to start new column on using social media in business

Filed under: Web

I expect the majority of people who read this post will have found it through a link from Twitter. So you are already involved in social media. Great; I want to know more.

Others will have come to the post because they subscribe to the feed. So they are involved with Social Media, too. Great; I want to know more.

(Help for pedants, here)

We who have embedded ourselves in social media tend to think that … well, everybody does it. Most people? Some? I recently met someone whose business card is only their Twitter @username. They discovered very quickly that most businesses don’t Twitter.

We Twitteratti, Identicatti, Blogatarians, Linkedinians and other social medians (wow! it is like a religion), we are in a minority.

There is no objective data I know of that will support the next statement, but it’s not a wild stab in the dark, either. Businesses that use social media are in an even smaller minority. And having a flat web site does not qualify as using social media.

(Sounds off stage) Well, get to the point, Sims.

Yes, I know that there are businesses in Northern Ireland that use online social networking platforms. I’ve helped a few start. I’ve see a few others fail because they really don’t get the concept. I’m looking for lots and lots of examples of good practice, good stories and interviews with people who have something interesting to say about using Facebook, Twitter and so on in a business setting. I’m not (at this stage anyway) looking for sales pitches, thanks.

The Belfast Telegraph has asked me to do a regular column about Business and Social Media. Well, I’m going to need help. And these are my first thoughts:

  • Businesses built around offering social media propositions
  • People who have had success using social media
  • People who go way beyond Twitter and Facebook
  • Politicians who use networks properly (yes I have seen a twittering politician in real life – take a bow @basilmccrea)
  • There is at least one business in Belfast building a new social media tool, are there others?
  • Who’s got a ning site?
  • Who’s got something better?
  • What are the threats and the opportunities for social media in the work place.
  • Does anyone have a private network in the work place connecting you with people/offices in other sites or countries?

And beyond Northern Ireland, too. I’m interested in hearing stories from anywhere – particularly how businesses in NI can benefit.

Kick off is late July – I’ll begin compiling over the next few days.

I’d appreciate any RT’s, links to or any other support.

I can offer nothing apart from the prospect of your screen name in print.

Contact details are as usual:

ds@davysims.co.uk

davy001@gmail.com

@davy_sims on Twitter

A fuller list is available on the footer of davysims.co.uk

The business of being social

Filed under: Web

The final Mobile Monday before the summer break; it’s a barbeque tonight and purely for networking. “This is the first event we have had without a speaker.” Norbert Sangard is one of the co-founders. “We have been going for 15 months and when we meet we have a different topic which the members have suggested. It’s usually one hour of speakers and one hour of networking.” Mobile Monday is a monthly event in Belfast. The speakers are drawn from all over Ireland with the most popular topics being Mobile Advertising and Mobile Demo nights. “The people who come have something to do with the mobile industry or are interested in the development of the industry. There are about 65 people who come regularly.”

Mobile Monday was started in Helsinki in 1999. “The biggest is in Amsterdam; but they charge 9 Euro but they still get 400 people, this is free. We have a genuine interest in connecting people.” Norbert cannot say whether real business is being done at these events, “But you have the first connections. A business might need something and they go to Prague to get it not knowing an SME in the next town makes it.”

Mobile Monday is about networking, learning and a bit of business. It is one of several social business events held in Belfast every month. The first event that brought together internet entrepreneurs and potential investors came to Belfast in 1999. First Tuesday had launched a few months before in London. Kim Johnston was a friend of the founders. “We are natural networkers in Northern Ireland.” explained Kim, now a business head hunter explained. The aim of First Tuesday was to introduce businesses and investors, but there was no route for First Tuesday to share any future success. It could have been a lucrative business. “It turned out to be a social event. You can’t make money out of a social event. Even if I made money I didn’t have to give any to the London organisers.”

There are still First Tuesday events around the world including Dublin. First Tuesday was held in expensive hotels and sponsors were needed to cover the costs. Open Coffee is the antithesis. The meetings are in Coffee Shops and you buy your own coffee.

Charlie’s Coffee Shop in Bradbury Place is full of people carrying Apple laptops and iPhones. On alternate Tuesday evenings the Open Coffee Belfast meets here. It’s just conversation and people hanging out; some are students others have their own start-up businesses. Errol Maxwell who runs a property website propertypal.com is among them. “I come to catch up on the local scene, to meet people that I now consider friends and to find out about any new technology that I am not aware of.”

Errol goes to learn about who is doing what and what organisations or people can help him in his business. “I learn that a lot more about other people and their problems and how they are getting them resolved.” Does Open Coffee and similar events attract small businesses and individuals who are in competition for work? “There are, but there is enough work to go around and the people that go to these events are not the kind of guys that will chase every penny by building websites for £500. We are being led by quality not quantity. NI can carve its own niche by simply being good not cheap.”

There are Open Coffee events in Newry and Lisburn. They can all be found through Twitter or a blog or web site. Mark Nagurski of iddictive.com is one of the founders of Open Coffee Derry. “We started as an informal, relaxed environment where people with an interest in business, technology and social media could get together and share ideas. It’s been surprising just how positive the response from ‘traditional’ businesses has been.” Their events are held monthly attracting designers, developers, entrepreneurs and business owners from more traditional industries, keen to learn more about social media and emerging business models. “The feedback we get is that the informal style of Open Coffee – no name tags, no speeches and no dress code – makes it easy for the group to connect with people they might never have met otherwise.”

Real business is getting done both at the events and as a result of the connections made. “Business is, and always has been, about the people involved. The growing popularity of more relaxed, social business events is simply a reflection of that.

Lisburn Open Coffee meets every week, alternating between Tuesday evenings and Friday morning both at 7.15. Andrew Gribben is one of the organisers. “We get an average of around 10 people. Interestingly the early Friday morning is the best attended as people can call in on the way to work. It’s a mix of local business owners and employees, people passing on their commute and locals who just like IT and a geeky get together. Everyone comes back; I don’t think there is anyone who has only been once.”

Leeanne Lowe arranges Girl Geek Dinners networking event. “I prefer to think of it as connecting and socialising with like-minded ladies. There is the potential for collaboration - for example myself, organizer Martha Rotter, and blogger and e-learning specialist Michelle Gallen are looking to hold speaker training sessions for girl geeks later this year that will culminate in a Girl Geek Dinner with a short talk from each attendee.” The dinners attract web designers, programmers, computer engineers, bloggers, those from digital and broadcast media, e-learning, and a few who just have a keen interest in technology and the Internet.

“Twitter is really the glue that holds us all together. It’s how we stay connected – I know that I don’t communicate with the ladies via phone at all, and only occasionally via email when we are planning specific events.” While boys aren’t banned, they just have to be invited by a female attendee. “A surprising number of guys still seem to think that girls can’t be geeks, and that the simple fact they are male somehow means that in matters of technology they obviously know best.” While Twitter and blogs are used by all of the social business networks, to keep in contact, they are not a substitute for “meet-ups”.

All of the events are driven by social media. “Social media is good,” says Kim Johnston, “But face to face is better. You must be proactive. You need to know what you are looking for.”

Errol believes its boom-time for IT in Northern Ireland. “Lots of talented folk are coming out of this place right now. Open Coffee has seen a lot of people dropping their shields and opening up to complete strangers. It’s very refreshing.”

April 10, 2009

Lee Munroe Interview

Filed under: Web, Podcast

Lee Munroe modestly describes himself as a 24 year old web designer from Belfast.

Like many emerging talents in web and interactive media he wants to put back into the design community through projects like webdesignire.com. He first came to the public eye with the Big Word Project which he built with Paddy Donnelly.

There’s more in Wikipedia. I met Lee at the Art College in Belfast where we kicked off talking about his latest project Lookaly.com. One site we didn’t mention in the interview is Sponsor Lee . org http://sponsorlee.org/ . With a £2000 target Lee is running the London Marathon on 26 April to raise funds for Action for Kids.

Download from iTunes

 podcast-logo

January 10, 2009

Byebush Twitter

Filed under: Web, Blogs

Here is the idea. At the moment that Barak Obama takes the presidential oath and the power of the presidency leaves George W Bush we all take a photograph of where we are, what we are doing and the people around us - or what ever we want to take a photo of.

We post the photo to our favourite photo sharing site, your blog, your website.

Then to twitter.com

Send a message tagged #byebush.

I’ll be posting on http://byebush.blogspot.com/ 

Yesterday Robin Hamman posted a Twitpic of a sunset.  I sent him a message saying that perhaps we could organise a mass twitter of sunsets - perhaps on the last day of the Bush presidency.  But Robin crystalised with the idea of taking a photograph at the moment Obama assumes the Presidency.

Join in - it should be fun.

December 19, 2008

Disney Viral

Filed under: Web

My friend Julie Adair who is Disney’s Director of Online Operations for Europe, Middle East and Africa sent me this viral yesterday.

It is a variation on the Obama Viral that was sent out just before the US election. Both are excellent examples of promoting a product or idea, and more especially good enough to motivate you to send it on. So it works on both levels that a viral needs to - entertianing for the person who gets it and makes you want to share it.

This blog doesn’t support the video - so you can see it here

www.davysims.co.uk

May 15, 2008

Predictions

Filed under: Web, New Media, Editorial

It’s always worth reviewing predictions.  My favourite is Epic 2014  which I first watched about three years ago. Start at This Page http://www.poynter.org/content/content_view.asp?id=85631 for the background to the story and links to the videos.

There are moves every day in the internet business which bring the predictions closer (and faster) most recently the Microsoft/Yahoo failed deal – or perhaps “stalled” would be a better word than “failed”

The Irish Times comes into the office each day – but I rarely lift it to read it.  Like the Guardian, I skim the online version and sometimes take a section to read on the train home.

This story in the Irish Times from about 10 days ago is in line with the EPIC prediction from four years ago.

The report, conducted by Zogby International for the World Editors Forum and Reuters, revealed that newspaper editors were still optimistic about the future of their publications but believed they would have to adapt further for the digital age.
Some 86 per cent of respondents believed newsrooms should become more integrated with digital services as two in three believe the most common form of news consumption will be via electronic media such as online or mobiles within a decade.
"For these editors the future is self-evident and our survey shows that they see the writing on the newsroom wall," said pollster John Zogby. "The evolution of the 4th Estate is no longer questions of if, when or how. Editors now know the solution: Innovate. Integrate. Or perish."
According to the survey, 56 per cent of respondents believed that the majority of news, be it via print or online, would be free in the future. That was up from 48 per cent who answered yes a year ago.

Oh, and another good thing about newspapers online is you can find a story like this when in analogue time the paper would have gone to recycling (or to light the fire).

April 26, 2008

West Wing’s Martin Sheen on Graham Norton

Filed under: Web, BBC

One of the funniest TV  shows for years:  Martin Sheen who played President Josiah Bartlet in West Wing (I know everyone knows, but that’s all Google Juice) appeared on Graham Norton’s BBC http://www.bbc.co.uk/iplayer/page/item/b00b2d2w.shtml programme Friday night.  He became really involved doing the "walk’n'talk" spoof and with Irish comedian Ed Byrne "additioning" for presidential bodyguard, Sheen played the President facing a paint baller. 

It’ll only be on iPlayer for a week, but I suspect this will get around West Wing fans in other ways.

 

Sheen also announced his support for Obama during the show.

February 29, 2008

Web Two Point Oh - Its Official

Filed under: Web, New Media, BBC

in the BBC at least. The BBC Pronunciation Unit of the BBC is a wonderful establishment and when I worked in radio I would often use their advice and sometimes send themadvice of my own.  Recently they undertook a consiltation on how the easilly written web 2.0 should be said.  now lets be clear.  The PU give guidence and advice, so you can pronounce it what ever way you want to.  What they wanted to know was what is best practice.

Votes cast for “two point oh”: 74%
Votes cast for “two point zero”: 14%
Votes cast for “two point nought”: 5%
Votes cast for “something else” (“web two”, “two oh” and “two dot zero” were mentioned): 5%
Votes cast for “two dot oh”: 2%

 

My own favourite is WebTwo Nil - but more usually two point oh.  And that’s what I’ll stick to.

February 15, 2008

Award - Sort of

Filed under: Web, Blogs, BBC, Editorial

A call from the Irish Digital Media Awards a month or so back; bbc.co.uk/northernireland  had not been nominated for an award. I decided there was not a lot of point going to the awards ceremony which is generally a pretty good night out.  Was also told that Will and Testament was not nominated for Best Blog.

But in the event held in Dublin last week, our site bbc.co.uk/northernireland was "Commended for the Outstanding Entry".  We were beaten by a web site about Energy Efficiency in Ireland http://www.powerofone.ie/

Will and Testament also received a "Commendation for Outstanding Entry".  The winner was deservedly The Waiting Game.

We had only the two entries this year and over the last four years have won two Irish Digital Media Awards (including my own Hall of Fame Award) and have been short listed every year
Naturally (and properly) best wishes go to the winners.

Now waiting to hear about The Webbies and  BAFTA Interactive for the NW200 site.  Breath is being held.

December 9, 2007

The Web Users’ (US Presidential) Campaign

Filed under: Web

New York Times

Why US Presidential candidates no longer control their candidacies.

November 2, 2007

Warning over net address limits

Filed under: Web, Telecoms

BBC News Online Tuesday, 30 October 2007, 10:34 GMT

Vint Cerf is one of the founding fathers of the net Internet Service Providers urgently need to roll out the next generation of net addresses for online devices, internet pioneer Vint Cerf has said. Every device that goes online is allocated a unique IP address but the pool of numbers is finite and due to run out around 2010.






















Get free blog up and running in minutes with Blogsome
Theme designed by Riosoft